Scaling Vendor Advertising with AI Video Personalization
Campaign Ideas at a Glance
CLIENT
Sintex
INDUSTRY
Manufacturing / Enterprise Distribution
USE CASE
Vendor advertising personalization
Solution
AI video personalization powered by CRM-integrated customer data
Sintex partnered with Saynize to automate personalized vendor advertising across its distribution network using AI video personalization and CRM-driven workflows. By transforming a single master advertisement into thousands of vendor-specific videos, Saynize helped Sintex scale customer communication without increasing production complexity.
Scale Achieved
- Thousands of personalized vendor video ads generated
- Automated video creation using CRM data
- One master advertisement scaled across the vendor network
- Personalized communication delivered without manual editing
The Challenges
Sintex wanted to help vendors promote their businesses using personalized video advertisements tailored to each store. However, manually creating customized ads for thousands of vendors across the network was operationally impossible.
- Large vendor network requiring individualized advertising
- Vendor information stored across CRM systems
- Manual video editing workflows not scalable
- Need for fast and repeatable video generation
The Solution
Saynize automated vendor advertising using its AI video personalization platform integrated with Sintex’s CRM data infrastructure. Sintex recorded a single master advertisement, and Saynize dynamically generated personalized versions by inserting vendor-specific details such as:
- Hardware store name
- Store owner name
- Vendor-specific references
- Localized business messaging
Personalized Video Script Examples
Example structure used in the video template:
"Ab pechana? Aapne [Hardware Store Name] par jaake bahot acha kiya. Kyuki inhone aapko Sintex pipes aur tanks use karne ki salah di hai. Sintex pipes aur tanks strong bhi hai aur safe bhi."
"Ab pechana? Aapke ghar ki plumbing ke liye bilkul sahi partner chuna hai. [Store Owner Name] ji ne jo aapko Sintex tanks aur pipes use karne ka sujaav diya hai wo bilkul sahi hai. "
The Results
Thousands of vendor-specific ads generated
Personalised video created automatically from CRM data
No manual video editing required
Sintex didn't just distribute ads.
With Saynize AI, they created thousands of personalised vendor moments — turning a single shoot into a network-wide campaign.
One Ad. Every Vendor. Infinite Impact.